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Marketing and Communications Graduate Assistant

A student centric, experiential education-based media office supporting Adventure WV, Campus Recreation, Collegiate Recovery and WELLWVU.

About Us

Our Mission

WVU Campus Recreation serves the students, faculty/staff and community by supporting a culture of well-being. Our commitment to healthy living includes creating and promoting opportunities to be active.

Diversity and Inclusion

WVU Campus Recreation values diversity, equity and inclusion. We strive to create an environment in which we embrace, celebrate and empower the differences we share across the spectrum of human diversity.

Join us in our commitment to treat everyone with respect and kindness by challenging our community to engage in personal and collective reflection, development and action.

Taking photos on turf field

Job Description

The primary responsibility of the Graduate Assistant for Marketing and Communications is to work directly with the Marketing Specialist to enhance the overall marketing for Student Wellness programs and services. This is a production/deadline-oriented position with the need for developing highly creative concepts and progressive use of marketing trends effective for a
college audience.

This Graduate Assistant will be responsible for a variety of marketing initiatives including advertising, promotions, campus outreach, social media, video creation and staff training. This person will need to be able to solve on-the-job issues by utilizing effective critical thinking and decision-making skills and possess the ability to work with diverse populations.

position details

Position Overview

Title:  Marketing & Communications Graduate Assistant
Department: Campus Recreation - Student Life
Reports to: Andy Darling, Director of Campus Recreation
Stipend: 9 month contract for Fall/Spring Semesters - $15,000. Summer hourly employment available at $19.00/hour. 
Desired Start Date: June 2024, Stipend to begin August 2024

Campus Recreation Professional Duties

  • Collaborate with Campus Recreation staff to help department make the impact mentioned in our mission and vision statements
  • Serves on assigned Campus Recreation and university work teams or committees as needed
  • Provide evening and weekend operational support and event coordination as needed
  • Produces required information for monthly and annual reports
  • Provide instruction and development opportunities for staff through training, coaching and performance evaluations that incorporate student learning outcomes. Specific outcomes include critical thinking, creative thinking, problem solving, quality customer service, conflict resolution, initiative, communication, innovation, and other transferable skills related to the department work integrated learning program
  • Attend and participate in University, Divisional, and Departmental events, programs, and training
  • Other duties as assigned

Area Specific Duties

  • Develop and manage the production and promotion of all programs, clubs, facilities and services for Student Wellness services
  • Oversee graphic design projects such as posters, schedules, digital ads and apparel designs
  • Administer the department’s social media accounts
  • Contribute to website reviews and updates
  • Provide photography and video support when needed
  • Assist with the development of marketing videos and video advertisements
  • Serve as department marketing liaison to student stakeholders (i.e., registered student organizations, the student newspaper, Greek Life, etc.)
  • Support and promote Student Wellness services by soliciting new members, new sponsorship opportunities and corporate partnerships
  • Contribute to the creation, promotion and execution of all Student Wellness special events
  • Recruit, train and oversee a diverse student staff
  • Represent the Department of Campus Recreation in a professional manner at all times
  • Enforce and execute all policies and procedures set forth by the Department
  • Perform other duties as assigned in GA Committee
  • Contribute to the execution of programming and membership marketing tactics, customer retention initiatives and all special events
  • Ability to promote our vision through the creation and distribution of diverse marketing materials
  • Develop a working relationship with SW professional staff and support special event staff assigned to work events
  • Must act and represent SW in a positive and professional manner
  • Maintain a professional standard of performance on daily tasks
  • Attend regularly scheduled departmental meetings for all areas necessary
  • Communicate clear and concise information as needed to patrons and guests
  • Adhere to all SW guidelines and non-negotiables

Required Qualifications

  • Bachelor’s degree from an accredited four-year institution
  • Admittance into a WVU graduate program
  • Base Level CPR/AED/First Aid certification. Willingness to obtain American Red Cross CPRO certification within reasonable timeframe upon employment start date
  • Excellent verbal and written communication skills, strong attention to detail, and ability to work with diverse groups
  • Competent knowledge of general computer programs including Excel, Word PowerPoint, Outlook, etc.
  • Experience using Adobe software, task management apps, familiarity using a variety of social media websites, and video editing

Prefferred Qualifications

  • Prior supervisory or leadership experience
  • Prior campus recreation experience
  • Experience with project management, event planning
  • Previous experience with Recreation Management and related software such as Fusion, Connect2, When to Work etc.

Application Details

Position will remain open until filled. For best consideration, please submit your application by December 1st. 

interested in applying?

Please submit your cover letter, resume, and references to Andy Darling - andrew.darling@mail.wvu.edu

Interested?

Please submit your cover letter, resume, and references to Andy Darling - andrew.darling@mail.wvu.edu by December 1st.