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Attention: The Student Rec Center will be closed on Sunday, July 3rd and Monday, July 4th. We will resume our reduced summer hours on Tuesday, July 5th. 

Marketing and Communications Graduate Assistant

A student centric, experiential education-based media office supporting Adventure WV, Campus Recreation, Collegiate Recovery and WELLWVU.

About Us

Our Mission

WVU Campus Recreation serves the students, faculty/staff and community by supporting a culture of well-being. Our commitment to healthy living includes creating and promoting opportunities to be active.

Diversity and Inclusion

WVU Campus Recreation values diversity, equity and inclusion. We strive to create an environment in which we embrace, celebrate and empower the differences we share across the spectrum of human diversity.

Join us in our commitment to treat everyone with respect and kindness by challenging our community to engage in personal and collective reflection, development and action.

student workers at campus recreation

Job Description

The primary responsibility of the Graduate Assistant for Marketing and Communications is to work directly with the Multi-Media Specialist to enhance the overall marketing for Student Wellness programs and services. This is a production/deadline-oriented position with the need for developing highly creative concepts and progressive use of marketing trends effective for a
college audience.

This Graduate Assistant will be responsible for a variety of marketing initiatives including advertising, promotions, campus outreach, social media, video creation, and staff training. This person will need to be able to solve on-the-job issues by utilizing effective critical thinking and decision-making skills and possess the ability to work with diverse populations.

position details

Duties and Responsibilities

  • Oversight of facility access by swiping cards
  • Ensure cleanliness of equipment through regular detailing and inspection
  • Monitor fitness floors to ensure safety through consistent oversight and walkthroughs
  • Provide spotting for patrons on an as-needed basis
  • Represent the Department of Campus Recreation in a professional manner at all times
  • Provide a safe, fun and clean atmosphere for all members and guests in the facility
  • Establish and maintain a welcoming environment for all members and guests in the facility
  • Provide exemplary customer service to all members and guests
  • Enforce and execute all policies and procedures set forth by the Department
  • Respond as needed to emergency situations and follow the Emergency Action Plan

Duties and Responsibilities include, but are not limited to:

  • Recruit, train and oversee a diverse student staff.
  • Develop and manage the production and promotion of all programs, clubs, facilities and services for Student Wellness services.
  • Oversee graphic design projects such as posters, schedules, digital ads, and apparel designs.
  • Assist with the development of marketing videos and video advertisements.
  • Serve as department marketing liaison to student stakeholders (i.e. - registered student organizations, the student newspaper, Greek Life, etc.)
  • Support and promote Student Wellness services by soliciting new members, new sponsorship opportunities and corporate partnerships.
  • Contribute to the creation, promotion and execution of all Student Wellness special events.
  • Administer the department’s social media accounts.
  • Contribute to website reviews and updates.
  • Provide photography and video support when needed.
  • Perform other duties as assigned in GA Committee

Criteria for Success:

  • Ability to provide excellent customer service to internal and external customers.
  • Ability to receive feedback from colleagues to ensure well-rounded promotional materials.
  • Ability to work closely with fellow team members as well as Student Union Event Services staff members.
  • Demonstrates strong inter-personal and communication skills as well as attention to detail.
  • Ability to problem solve, manage multiple tasks and priorities and make an informed decision independently.
  • Reliability and flexibility related to work schedule.
  • Ability to display a positive attitude for all patrons and SW staff.
  • Positively promotes WVU and SW to peers and patrons and takes initiative to be involved throughout campus.
Evaluation will be based on self, peer and supervisory evaluations.

Job Requirements

  • Bachelor’s degree from an accredited institution in Marketing, Communications, Business Management, Graphic Design, Physical Education, Recreation or related field required.
  • Experience using Adobe software, task management apps, familiarity using a variety of social media websites, and video editing.
  • Must be available to work evenings and weekends.
  • Minimum GPA requirements: Semester GPA: 3.0 Cumulative GPA: 3.0

Preferred Qualifications

  • Experience with staff recruitment and training.
  • Experience with team leadership and management.
  • Experience with event planning.
  • Experience working within a campus recreational/wellness setting and direct management of student employees.
  • Strong writing skills and familiarity with AP formatting and style editing.

    Staff Development:

    • Contribute to the execution of programming and membership marketing tactics, customer retention initiatives and all special events.
    • Ability to promote our vision through the creation and distribution of diverse marketing materials.
    • Develop a working relationship with SW professional staff and support special event staff assigned to work events.
    • Must act and represent SW in a positive and professional manner.
    • Maintain a professional standard of performance on daily tasks.
    • Attend regularly scheduled departmental meetings for all areas necessary.
    • Communicate clear and concise information as needed to patrons and guests.
    • Adhere to all SW guidelines and non-negotiables.

    Transferrable Skills:

    • Project Management
    • Critical and Creative Thinking
    • Time Management
    • Customer Service
    • Sales Experience
    • Professional Portfolio Collaboration with Internal/External Customers
    • Enhancement Communication Skills (verbal, written, and visual)

    Term of Appointment

    • May 1, or August 1, 2022 - August, 2023 
    • Minimum Hours: 20 hours/week, including nights and weekends.

    Interested in the position?

    Check back again later to find out how to apply for this position.